IDEO.ORG & THE GATES FOUNDATION
Motion design for a fundraising video for “Women and Money”.
“Women and Money” is an initiative between IDEO.org and the Gates Foundation whose purpose is to improve marginalized women’s access and engagement with digital financial services.
To keep it simple and impactful, we opted for animated typography that brought to life the story in nuanced ways.
Client: IDEO.org & The Gates Foundation
Year: 2019
Motion Design: Maria José Arias
Copywriting: Emily Sadeghian
©2024 (Studio) Maria José Arias